Our brand purpose is a thesis around which IDB Invest can radiate and rally.
It is a central belief that drives everything we do, from internal policies to external communications.
Companies with strong philosophical (and often ethical) foundations are able to develop bold ideas that would make their competitors’ pitches shrink
Brand Purpose
Our brand purpose is a thesis around which IDB Invest can radiate and rally.
A powerful brand purpose sets out a company’s intent to change the world for the better and connects with clients on a personal level, making them the best brand advocates.
Brand purpose is the reason for the brand to exist beyond a business goal.
Brand Story
Latin America and the Caribbean is a region highly vulnerable to crises due to the lack of sustainable economic, social, and environmental development. This, in turn, creates a lack of opportunities and emotional exhaustion that overwhelms its peoples, governments, and even investors.
The IDB Group is an organization with a long history, deep knowledge, and commitment to the region. It is an organization that has also garnered respect for its name.
With a great commitment by the IDB Group to achieve the sustainable development objectives, IDB Invest was born to focus financing on the private sector as an engine of growth in the region.
The goal for which IDB Invest was born is to inspire the world to believe once again in Latin America and the Caribbean. This optimism and encouragement for the future will allow us to never stop moving forward to achieve the sustainable development goals.
Thanks to its deep knowledge of the region, relationships, enormous credibility, and the ability to communicate the positive and hopeful impact that is taking place, IDB Invest manages to mobilize and inspire people to believe that investing and working for Latin America and the Caribbean is an excellent investment.
Brand Pillars
Brand pillars are the foundational values, principles, and defining characteristics that form the core of a brand's identity and purpose. They serve as the basis for all marketing, messaging, and strategic decisions.
Take a look at how our brand pillars align with the IDB Group's brand pillars.
Companies with strong philosophical (and often ethical) foundations are able to develop bold ideas that would make their competitors’ pitches shrink
Institutional Mission
To be the partner of choice for the private sector in Latin America and the Caribbean, leading the transformation toward a pioneering "originate-to-share" model. Our goal is to catalyze sustainable and large-scale impact investments, unlocking private capital to address the region's most pressing challenges.
To achieve this, IDB Invest is committed to:
Significantly increasing impact and ambition, focusing on the heterogeneous needs of each country and strengthening support for the Social Agenda, Climate and Green Finance, and Gender, Diversity, and Inclusion (GDI) agendas, with deep integration across all transactions
Continuously innovating in knowledge, products, and capital management, developing a flexible and tailored solutions catalog, adopting a bolder risk approach that includes significantly increased equity investments, risk transfers, and local currency operations, and performing "upstream" work to create investment opportunities and markets where they do not yet exist
Leveraging its deep experience and knowledge of the region, being a leader in measuring and managing impact throughout the entire project cycle
Strengthening collaboration within the IDB Group, maximizing synergies with the IDB and IDB Lab to offer integrated public-private solutions and increase systemic impact
Making a significant contribution that drives development and generates opportunities and optimism in every country in the region
Companies with strong philosophical (and often ethical) foundations are able to develop bold ideas that would make their competitors’ pitches shrink
Institutional Vision
IDB Invest aspires to be the Development Finance Institution (DFI) for the 21st century that leads the transformation towards a future of sustainable development and prosperity for all of Latin America and the Caribbean, mobilizing private capital on an unprecedented scale to generate profound impact and significantly improve people's lives.
To realize this vision, IDB Invest will focus on:
mplementing a new "originate-to-share" business model, with the goal of catalyzing US$110 billion in long-term financing for the region over the next 10 years, effectively doubling current capacity.
Elevating ambition and impact, with an intentional and selective focus on the social, climate, and GDI agendas
Innovating in solutions and capital management, developing a revamped product catalog and a bolder risk management approach that allows for financing high-impact projects where risk is high for commercial investors
Strengthening on-the-ground presence and "upstream" capacity to identify and create new investment opportunities, especially in small and vulnerable countries
Optimizing synergies within the IDB Group, leveraging its unique comparative advantage to drive productivity and innovation.
Promoting development that inspires optimism and opportunities across the region, positioning IDB Invest as a global leader in impact